We have been so lucky in the Peak District in Derbyshire to be able to take advantage of some wonderful and completely free training that is provided for small to medium businesses many of whom operate in very rural areas, bringing employment and money into what are often deprived – if very beautiful – parts of the county.
Having taught for a lot of my adult life, I am an absolute glutton now for being on the other side of the fence, for learning rather than imparting; since John retired he has started coming to many of the sessions as well, all of which are to do with running a small business as well as possible and using all the technology available to help. On Wednesday I went hotfoot to Buxton – on my own this time – to a workshop on ‘Social Media for Business’. As we are struggling to make something of our new Facebook Business presence this couldn’t have come at a better time. Facebook, Twitter, YouTube… we have been dabbling half-heartedly on the edges of all these for a while, Facebook for nearly 4 years now, but all rather – actually very – half-heartedly.
But now we are assured, and actually are well aware ourselves, that this is the way things are going so there is no point in being half-hearted. We are trying to be more grownup and positive, and have decided to try seriously to develop our Social Media presence as well as we can. It is all fun and actually I am finding it very exciting but of course there are only a few hours in every day, and one thing we have discovered, you are never ever finished. In the old days one could tackle a task, identify when it was achieved and settle back with a sigh of satisfaction. Twitter and Facebook etc are never finished. They are alive! One has to be very disciplined to hold back – new messages and comments keep pinging in…
In an obscure way, it is almost like having a second website but one based on communication rather than explanation. Because of the instant communication, it is a constantly changing scene, with the ‘owner’ having much less control. To my surprise, I find I am beginning almost hooked. Our Facebook page is becoming more interesting to us and hopefully it will soon be a bit more interesting to others. We are hoping to be able to cheer things up a bit; at the moment everything all looks a bit dull and unexciting, but we have hopes….
Dullness notwithstanding, , please have a look at – and if you would care to like – the Tom’s Barn and Douglas’s Barn page, we would still be pathetically grateful! And if you have any suggestions about what might be useful, essential or just entertaining and fun, please let us know… We are on new ground here and eager or any tips we can get!