It is traditional at the start of a new year to look back over the past one, so for those that like such things, here are some stats for 2010, with due credit to SuperControl which has supplied most of them…
Occupancy: Tom’s Barn 98%; Douglas’s Barn 97% Apart from three unbooked /cancelled short breaks, our barns were full all year during 2010.
Visits: 129 in all, Tom’s Barn 63; Douglas’s Barn 66 (Useless stat: given that it takes approximately 4.5 hours at least on average to get the barns as spotless and fresh throughout as we want each changeover, that equals 580.5 hours of cleaning (not including the washing and ironing). I will not say how much that costs because it is unseemly to see it in print.
Returning guests: Tom’s Barn 24%; Douglas’s Barn 24%. Some have returned more than once, I’m not sure that our stats can cope with that.
Online Bookings: 84; Admin Bookings 55 This is fascinating, a real indication of how things have changed. We enrolled with SuperControl online booking system in August 2009, sure we were doing the right thing but unaware how quickly it would catch on and how many of our guests obviously find it easier and much more convenient. We worried about the loss of personal contact, but that comes later with ensuing emails and sometimes phone calls.
Advance bookings for 2011: 52.1% (last year it was 43.8% and we were pleased with that). 233/356 days in Tom’s Barn are already booked, mainly but not exclusively by dog owners who are so happy to have found a lovely Five Star cottage that also welcomes dogs. Douglas’s Barn which also has a loyal following but is strictly pet-free has 147/365 days booked already.
Where do you all come from in this country? Intriguingly, this year has a southern/eastern bias but the geographical definitions are inevitably a bit random – London 12; South East 19; Midlands/East 41; North East 20; North West 5; Wales 2; Scotland 4; South West 15; plus some from abroad. We’ve had some really lovely people from Scotland and Wales, do hope we can conjure up some more for 2011!
These are all statistics; our guests are all real people. We feel privileged to welcome you here and love the contact with people from all over who choose to come here to the barns we love to the area we also love.